Description

All-day root lift and volume with Raise the Root Spray, never sticky or stiff, and with built-in heat protection. This lightweight Raise the Root Spray delivers instant lift right where you need it most for fuller, bouncier hair that lasts all day.

Why It’s Wow

• Raise the Root Spray delivers major root lift without stiffness or stickiness

• Proprietary elastomers form a flexible “spring” at the roots for long-lasting volume

• This versatile Raise the Root Spray can be used on wet or dry hair

• Non-yellowing formula; never crunchy for natural, touchable styles

How to Use

1. Spray Raise the Root Spray onto damp or dry hair, focusing on the roots.

2. Style as desired.

3. Use blow-dryer heat to activate and lock in lift for lasting volume.

Best For Hair Types

Suitable for all hair types; especially ideal for fine, flat, or thin hair needing lift and body.

Notes From the Color Wow Lab

Raise the Root Spray is formulated with unique flexible, translucent polymers that act like a spring at the root, creating instant, long-lasting lift. Unlike hairspray, Raise the Root Spray leaves hair feeling soft, bouncy, and naturally full—never stiff, sticky, or crunchy—while preserving color brightness and shine.