Our Original DEEP BLACK shade is the #1 Mascara in America!*

This award-winning, deep black formula creates lashes that are full, defined, and stretched to unbelievable lengths for intense, oversized, multidimensional lashes. The hourglass-shaped brush separates and coats each lash to voluptuous perfection.

• VOLUPTUOUS VOLUME
• Dramatic volume & longer lashes
• Rich multidimensional effect
• Film-forming polymers lock curl in place
• Peptides condition lashes
• Ophthalmologist tested
• Suitable for contact lens wearers
• Vegan

97% said this mascara creates a false lash effect**

100% saw dramatic volume**

100% saw longer lashes**

93% saw base-to-tip curl**

_{*Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Makeup Product Sales, 12 months ending November 2022. Refers to DEEP BLACK shade only.}

_{**30 women consumer study after 3 coats}